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Hospitality Technology’s 2022 Lodging Technology Study ranked the top emerging hotel technologies and contactless payments, voice enabled devices and artificial intelligence all ranked as the most important emerging technologies within the Hospitality Industry. The study found that 52% of hotel operators reported that guests increasingly preferred digital service encounters over encounters with staff. 55% felt that voice enabled devices was one of the top emerging technologies and 77% reported that guest loyalty was the main contributor of their technology initiatives. With contactless technology, hotels can offer a completely digital experience for guests from the moment they enter the hotel, until their departure.
The use of voice control technology is increasing globally, users of voice assistants and smart speakers increased significantly since the pandemic. According to a recent study conducted by eMarketer, an estimated 123.5 million Americans will use voice assistants at least monthly in 2022, with the expectation of usage increasing in the upcoming years. Guests want a similar hotel experience as they have at home and there are numerous voice technology solutions on the market that hotels can invest in to take the guest experience to the next level.
Alexa for Hospitality allows hotels to enhance the guest experience by allowing guests to easily access services and amenities by using their voice. Guests can contact the front desk, place room service requests, control the in-room lighting and temperature and guests can also check out with voice control technology. Alexa’s dynamic language switching enables guests and staff to interact in any language. Guests are also guaranteed their privacy, guest recordings are not saved, and Alexa does not require guests to add any personal information for Alexa devices to operate. Hotels can operate more efficiently with Alexa, guest requests are routed and prioritized, allowing staff to fulfill them more efficiently.